I don't even know that 'larger demographics' holds water, to be honest. I was four years old when the Burton/Keaton Batman movie came out, and watched it over and over. And TAS. And even the Adam West series. Superheroes are superheroes, regardless of the lighting or colour palette; they're meant to appeal to large audiences, or else they wouldn't sell and their franchise would die off.
However, turning a bit more back on topic:
This past weekend, The Avengers raked in enough more cash to bring it up to the 9th highest-grossing film of all time. Sitting below it now are Star Wars Episode I (10), Alice in Wonderland (11), The Dark Knight (12), and Harry Potter 1 (13). Still sitting above it are Pirates 4 (8) and Toy Story 3 (7) (Table of positions here). Note that these stats don't account for inflation.
I also came across an interesting look by Hollywood Reporter on some of the factors that likely have played a role in The Avengers' stunning success.
However, turning a bit more back on topic:
This past weekend, The Avengers raked in enough more cash to bring it up to the 9th highest-grossing film of all time. Sitting below it now are Star Wars Episode I (10), Alice in Wonderland (11), The Dark Knight (12), and Harry Potter 1 (13). Still sitting above it are Pirates 4 (8) and Toy Story 3 (7) (Table of positions here). Note that these stats don't account for inflation.
I also came across an interesting look by Hollywood Reporter on some of the factors that likely have played a role in The Avengers' stunning success.
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